Managing the Partnership Between Higher Education and Industry
| Title: | Managing the Partnership Between Higher Education and Industry |
| Author: | Matthews, Jana B. Norgaard, Rolf |
| Date: | 1984 |
| Catalog #: | 2BA363 |
| Price: | $ 14.95 |
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| Description: |
Few topics elicit as much discussion and debate as the partnerships being forged between institutions of higher education and industry. Administrators and executives who want to benefit from these alliances will find this book indispensable. The book provides informed answers to practical management questions by assessing partnerships from a strategic perspective: • What makes partnerships necessary and mutually beneficial? • What are the needs of colleges and corporations? • What forms of collaboration are possible? • What can partners do to ensure success? This informative study offers specific suggestions for: • Matching needs with resources • Spanning organizational boundaries • Choosing an appropriate form of collaboration • Negotiating the contract Managing the Partnership Between Higher Education and Industry asks not so much whether we ought to form alliances, but rather how we can better develop and manage them. |